For one of my communication classes, I created a piece of content for my university’s In Pursuit marketing campaign. I produced a micro-feature about one of the students and, in addition to writing the piece, designed a social media post from scratch, using Figma. Click to learn more about the thought process behind this project.
https://www.canva.com/design/DAG6--9L8VU/h_autmL3PQ3LhF69vR2APQ/view?utm_content=DAG6--9L8VU&utm_campaign=designshare&utm_medium=link2&utm_source=uniquelinks&utlId=h9a260b85a6
See the Instagram carousel pages here, or go to slides 5-8 for a better experience.
I developed a visual identity, designed all the carousel posts and thumbnails, generated ideas, shot and edited videos for this account. I also managed this and four other social media channels (Facebook, X, Threads and BlueSky) for the duration (4 weeks) of the Bateman Case Study Competition.
https://www.instagram.com/reel/DF6Vng2JTZR/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
Bookmark Design (front and back)
https://www.instagram.com/p/DGLaZ2SO4Rk/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
For a strategic messaging class project, I wrote and mapped out the text for a brochure for a local small business. I decided to go the extra mile and also designed the brochure from scratch using Figma.
